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Sensacional
Mexican Street Graphics
Juan Carlos Mena, Oscar Reyes
ISBN 9781568983462
Publication date 11/1/2002
7.5 x 6.8 inches (19.1 x 17.3 cm), Hardcover
348 pages, 310 color illustrations
Rights: World English;
Carton qty: 18;
(0.0)
This book is Out of Print and Out of Stock
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Walk down any street in Mexico, and you'll be greeted by images of soccer stars, mariachi singers, space ships, taxis, tortas, tequila, or any one of the colorful posters that shopkeepers, advertisers, designers, and artists have put up throughout their cities and towns. Sensacional: Mexican Street Graphics is the definitive collection of these outrageous, vivid, exuberant, and downright beautiful images that so often define public space south of the border. In contrast to the corporate efficiency of so much American signage, the images collected here depict a vibrant and experimental visual culture. Advertising everything from sex clubs, wrestling arenas, and restaurants to dentist's offices, auto-body shops, locksmiths, and shoe-repair stores, these images provide an inspiring monument to the craft of vernacular design, and are as much a part of the streetscape as the buildings they cover. Following a foreword by renowned musician and artist David Byrne, and an introduction by design historian Steven Heller, Sensacional presents more than 300 full-color illustrations of Mexico's most animated street graphics.
Juan Carlos Mena teaches design at the Universidad Iberoamericana at Santa Fe Cuidad de Mexico.
Editorial Reviews
Art Matters:
"Throughout Mexico, walls have become the proud bearers...of striking, witty, refined, and often clumsy images touting the nation's usual and unusual goods and services. These vivid signs of the times...have been photographed where they appear in the wild -- on the walls...
...the images range from the folk art-like to puns and jokes. Here, both old and freshly coined visual slang take us from the sentimental to the violent."
Dingbat.com:
"Its a spicy feast of flashy art that tears down the walls and spits at the critics."
Time Out New York:
"SENSACIONAL is a feast for the eyes. . . .The folksy, hand-painted imagery will give you a South of the Border buzz faster than a pitcher of you-know-what."
Flaunt:
"A terrific new book that reflects some incredible graphic design going on just south of the border. . . . always stunning and evocative."
Design Week:
"SENSACIONAL celebrates the vivid, exuberant signage adorning buildings throughout the country. . . .the book presents these hand painted works. . . as a thrilling vernacular style."
The Book Nook, Creativity:
"This hardback hacienda of vernacular design is more fun than a Lucha Libre spectacular."
Salon.com:
". . .a jolt of pure, crude visual pizzazz at a gloomy gray time of the year."
Communication Arts:
"SENSACIONAL is a brilliant visual survey of Mexican vernacular art that will inspire you and put a smile on your face with its clever surprises."
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